WHAT COOKIES ARE
Cookies are small pieces of data used to perform automatic authentication, session tracking and storage of specific information about users, which are stored on the user's device when it surfs the net. Cookies make browsing more enjoyable and more efficient on our site. The user can block cookies, delete them or disable them in the browser settings, as subsequently indicated in the paragraph entitled "Management and deletion of cookies".
By using our site, the user accepts that these cookies can be installed on their device.
THIRD PARTY COOKIES USED BY WWW.FIRENZEMETEO.IT
Third-party cookies are cookies that belong to external suppliers and over which www.firenzemeteo.it has no direct control. These cookies collect user data which is accessible to the cookie provider. Depending on their purpose, these cookies can carry out activities that are strictly necessary for the functioning of the site, collect data to create a personal profile of the user or be set for other purposes and methods of treatment.
For more information, we recommend that you carefully consult the privacy policies of the cookie suppliers listed below.
GOOGLE ANALYTICS WITH ANONYMIZED IP
FACEBOOK ADS CONVERSION TRACKING AND FACEBOOK REMARKETING
Facebook Ads conversion tracking is a service provided by Facebook, Inc. which provides statistics and tracks user actions after clicking on the ads managed by Facebook. For example, in the event that www.firenzemeteo.it wishes to monitor purchases or subscriptions to a particular campaign advertised on Facebook, the cookie communicates to Facebook every time a user has concluded a purchase or joined a particular campaign on www.firenzemeteo.it.
Facebook compares the conversion event with the group of people to whom the advertisement was shown or who clicked on it, in order to provide www.firenzemeteo.it with information that helps it understand the return on investment for its advertising spend. Facebook Remarketing is a service provided by Facebook, Inc. that connects the activity of www.firenzemeteo.it with the Facebook advertising network. The user's prior consent is required for the use of these cookies.
GOOGLE ADS CONVERSION AND REMARKETING COOKIES
Google Ads with conversion tracking is the Google Inc. service that tracks user actions after clicking on advertisements managed by Google.
www.firenzemeteo.it uses these pixels to find out which of its keywords generate the most clicks on Google and conversions in services requested on www.firenzemeteo.it (eg sales or adhesions to campaigns). This tool tells www.firenzemeteo.it what happened after users clicked on your ad in Google, for example if they bought a product from the e-shop or joined a campaign. Thanks to this information, www.firenzemeteo.it identifies the most effective keywords for its business. At www.firenzemeteo.it we currently use the Google Ads remarketing function which involves the installation of an html code within all the pages of the site. In this way, users who land on the website and landing page will be able, once they leave the site, to view banners and advertisements of www.firenzemeteo.it on other websites on the network.
GOOGLE TAG MANAGER
Google Tag Manager is a tag management system that allows you to quickly and easily update your tracking codes and related code snippets, collectively known as tags, on www.firenzemeteo.it.
YOUTUBE VIDEO WIDGET
The YouTube Video Widget is used by www.firenzemeteo.it to embed YouTube videos.
JSdelivr is an open-source CDN.
TWEET BUTTON AND TWITTER SOCIAL WIDGETS
On www.firenzemeteo.it there are windows with Twitter streaming and Twitter social interaction buttons to share the contents of the page or site.
ShinyStat is a browser-based survey system, able to process and aggregate data in real time.
DURATION OF COOKIES
Cookies have a duration dictated by the expiration date or by a specific action, such as closing the browser set at the time of installation. Cookies can be:
- temporary or session: they are used to store temporary information, allow you to link the actions performed during a specific session and are removed from the user's device when the browser is closed;
- persistent: they are used to store information, such as the login name and password, so as to avoid the User having to type them again each time he visits a specific site. These remain stored in the user's device even after closing the browser.
Profiling cookies are stored on the user's device for a period not exceeding 12 months. At the end of this term, the banner will be re-proposed to the user through which it will be necessary to give consent to the use of these cookies again.
MANAGEMENT AND ELIMINATION OF COOKIES
The User can manage the preferences relating to cookies directly within his browser and prevent third parties from installing cookies. Through the browser preferences it is also possible to delete the cookies installed in the past, including the cookie in which the consent was eventually saved. By disabling all cookies, the functioning of www.firenzemeteo.it could be compromised.
The User can delete all the cookies on his device by simply selecting the settings that allow him to refuse them on his browser. Each browser has specific configuration instructions which can be found on the browser provider's website at the following links: - Apple Safari: https://support.apple.com/it-it/guide/safari/sfri11471/mac
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/it/kb/protezione-antitracciamento-avanzata-firefox-desktop
- Internet Explorer: https://support.microsoft.com/it-it/windows/eliminare-e-gestire-i-cookie-168dab11-0753-043d-7c16-ede5947fc64d
- Microsoft Edge: https://support.microsoft.com/it-it/microsoft-edge/eliminare-i-cookie-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
- Opera: https://help.opera.com/en/latest/web-preferences
DATA PROCESSING HOLDER
To contact the data controller of www.firenzemeteo.it write an email to firstname.lastname@example.org
Since the installation of cookies and other tracking systems operated by third parties through the services used within www.firenzemeteo.it cannot be technically controlled by the owner, any specific references to cookies and tracking systems installed by third parties is to be considered indicative.